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Sign Up for an Email Newsletter Service - There are actually tons of email newsletter services you can use, but the majority require a monthly fee. The advantage of the fee services is that they often come with useful templates and other support systems to make distributing your newsletter easier. But of course, the free services are a bit easier on your pocketbook.
Get Subscribers - The easiest source of subscribers will be your circle of friends and family, who probably already understand why you are qualified to distribute a newsletter. You can also start a blog where you post certain articles from your newsletter and invite the people who read your blog to subscribe to your newsletter. Many choose to open an account on a social networking site and invite other users who have an interest in gardening to become "friends" and subscribe to their newsletter. You may also visit hydroponics and gardening forums and announce you have a hydroponics newsletter. If your newsletter proves to be useful enough, you will probably get even more subscribers through word of mouth.
Distribute Often – The best way to hold the attention of your subscribers to frequently deliver a fresh newsletter to their inbox as often as possible. It is a lot easier to get and retain subscribers when people are confident that you can provide a steady stream of great, practical information.
Set Yourself Apart From the Crowd – Sign up for a few hydroponics newsletters around the web and see what they are doing. This will give you a good idea on how to distinguish yourself. What sorts of things have your years of hydroponic growing taught you that you can’t really find on the web? Besides growing tips, what kind of information can you provide on other aspects of hydroponic growing, such as saving money on equipment, identifying and correcting problems and dealing with the unpleasant odors that can drift from your grow room? If you have a digital camera you should take pictures of your own crops and grow room to better illustrate the principals you use. You can even take videos of yourself working on or maintaining your system and post them to video sharing service. You can provide a link in your newsletter to your video.
Another neat advantage of starting a hydroponics newsletter is that if you ever decide to turn your hobby into a profit source by selling hydroponics equipment, you will already have the attention of lots of interested growers.
